EYE commissions global study with Neuro-Insight

Out-of-Home media operator, EYE, today announces that they have employed the latest available global research technology, Neuro Imaging, to conduct a multi-format, multi-country study across their advertising network. This ground-breaking project encompasses both EYE’s retail and airport businesses: Eye Shop and Eye Fly. It will be the first time Neuro Imaging has been conducted in relation to Out-of-Home media in a retail or airport environment globally.

Neuro-Insight Pty Ltd, with operations in Australia, Germany, the UK and the USA, has been commissioned to carry out EYE’s studies, which will kick off in Australian shopping centres later this month. The study will then roll out across a series of UK airports in the last quarter of the year with further international studies planned in 2011.

Sample Title

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Full compass with layersAsset 3
Full compass with layersAsset 3

Come explore the human subconscious.

Whether you’re a brand, agency, or publisher, we know how to activate against your business objectives. We connect you to the deepest level of consumer decision-making: the subconscious.